The e-commerce industry has taken the world by storm, especially in Southeast Asia, where online shopping has become increasingly prevalent among consumers. In Malaysia, the industry is on a growth trajectory, with an annual growth rate of 12.5%. As such, the e-commerce Read More
Instagram has evolved so much since its early days and it has more than 1 billion monthly active users. We have seen it from just a square-only photo publishing social media platform to a diversified platform for businesses, individuals and influencers. Not Read More
In a blink of an eye, it’s almost the end of January and we’re observing new trends that are popping up in the digital marketing realm. Digital marketing is so prominent in our lives that you might even receive a notification from Read More
Ephemeral Content Ephemeral content is rich media, primarily images and videos posted to social media that disappears or is only accessible for a short period. It started with Snapchat back in 2011, but Instagram and Facebook have now also stepped onto the Read More
It’s not just traditional marketers who are fumbling about with social media platforms – even millennials barely know what we’re talking about when it comes to social media algorithms! Here’s a quick break down on how Instagram really works.