Woman in Marketing – Kay Hsu

Instagram has evolved so much since its early days and it has more than 1 billion monthly active users. We have seen it from just a square-only photo publishing social media platform to a diversified platform for businesses, individuals and influencers. Not Read More

Digital Marketing Trends in 2019

In a blink of an eye, it’s almost the end of January and we’re observing new trends that are popping up in the digital marketing realm. Digital marketing is so prominent in our lives that you might even receive a notification from Read More

Marketing Mistakes in Tech Startups

According to Silicon Republic, Singapore is the gateway to Asia’s bustling technology and financial scene, and home to a diverse and ambitious entrepreneurial community. Many tech startups such as Chope, HonestBee and Shopback have aced their marketing tactics with their apps, websites Read More

Woman in Insurance – Val (Valenzia) Ji-hsuan Yap

Living in the age of technological disruption, the insurance industry seems to be the next one to be involved too. Insurtech represents a group of apps, software’s, and startups reinventing the traditional insurance industry. According to PwC, 35%  of insurtech startups are Read More

Struggling with Digital Transformation?

Singapore is one of the most technologically-advanced nations in the world. We were at pole position in the World Economic Forum’s 2016 Networked Readiness Index, which measures how well an economy is using information and communications technologies to boost competitiveness and well-being. Read More