The e-commerce industry has taken the world by storm, especially in Southeast Asia, where online shopping has become increasingly prevalent among consumers. In Malaysia, the industry is on a growth trajectory, with an annual growth rate of 12.5%. As such, the e-commerce Read More
Ephemeral Content Ephemeral content is rich media, primarily images and videos posted to social media that disappears or is only accessible for a short period. It started with Snapchat back in 2011, but Instagram and Facebook have now also stepped onto the Read More
It’s not just traditional marketers who are fumbling about with social media platforms – even millennials barely know what we’re talking about when it comes to social media algorithms! Here’s a quick break down on how Instagram really works.